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No doubt one of the most recognizable brands in the world, Pirelli lives up to its slogan: “Power is nothing without control”. Pirelli tires are well known for being technologically advanced, safe, and for delivering unbeatable performance. Their association with racing has been cemented after their many podium finishes and their influence on tires for motorsports. TIRECRAFT’s Pirelli tire range includes winter tires, light truck and SUV tires, and performance tires for a range of vehicles.
For luxury vehicle drivers, Pirelli tires are a popular choice and they’re even the original equipment manufacturer for the Porsche 911 Turbo. If you’re looking for a set of tires that will keep up with the demands your vehicle puts on it, without sacrificing responsive handling and braking, Pirelli tires are a fantastic choice.
Pirelli is also focussed on sustainability and reducing their environmental impact so drivers can be comfortable knowing that a Pirelli tire is going to last.
Pirelli was founded in Italy in 1872 by Giovanni Battista Pirelli, an engineer who was initially focussed on rubber processes but soon moved on to tires. In 1927, they introduced the Superflex Stella Bianca racing tire which led them to many victories on the track, and in the 1950’s they created the Cinturato radial tire that revolutionized the design of performance tires.
They’re also famous for their calendar, which is sent to only the most exclusive of customers and features photographs of many of the world’s best-known models shot by award-winning photographers.