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What Are The Best Winter Tire Brands? Find Them All At TIRECRAFT

With more than three-quarters (81%) of Canadians indicating that snow tires saved them from a dangerous loss of control or collision last year, there’s no denying that winter tires are the best choice for winter driving—but what’s the best winter tire brand?

Read on to find out which brands scored highest in Cansumer winter track tests, or contact your local TIRECRAFT to start a free winter tire consultation at a tire shop near you.

What Are Some Of The Best Winter Tire Brands For 2021-2022?

The easiest way to learn about the best winter tire brand is to book a free consultation with a winter tire expert, but there’s plenty of third-party research and reviews out there you can use to inform your purchase decisions.

For example, 2021 Cansumer track tests praised the following 3 brands for their winter performance, with each earning an aggregate rating of 4.5/5 or higher:

1. Pirelli. With a 4.8/5 aggregate rating, thanks to “good stability, confident control, and exceptional driving comfort,” Pirelli’s Ice Zero FR earned the top spot in terms of price-for-performance. In particular, drivers will feel the difference made by Pirelli’s new interlocking, 3D sipes, which are angled in an arrow-shaped pattern to improve the “wicking” effect and reduce your risk of hydroplaning.

2. Michelin. Rated 4.6/5, the Michelin X-Ice SNOW earned praise for its improved hydroplaning resistance, special silica-based tread compound, two types of full-depth, interlocking sipes, and durability, as evidenced by its 6-year / 60,000km warranty. And while it costs slightly more than the Pirelli Ice Zero, the warranty coverage helps bridge that price gap, especially combined with TIRECRAFT’s Advantage Plus Program.

3.Bridgestone. Tying the Michelin X-Ice with a 4.6/5 rating, the Bridgestone Blizzak WS-90 is the self-proclaimed leader in winter stopping distances, thanks to stiffer tread, interlocking sipes, and a multicell, silica-enhanced compound containing bite particles to grip easy on ice. What’s more, according to Bridgestone manufacturers, the WS-90 improves on the WS-80 so much that it will last an extra season!

Browse All The Best Winter Tire Brands At Your Local TIRECRAFT

No matter where your brand loyalties lie, you’ll find everything you need at your local TIRECRAFT.

We carry all the best winter tire brands from top manufacturers like:

And while we do carry all the best winter tire brands, we’re not beholden to any one company—that means our opinions are our own, and our only commitment is to help you find the best winter tire for your unique needs and budget.

No matter what winter tire brand you choose, we will help you save money. Download the MyTIRECRAFT Rewards app to earn discount dollars whenever you pay for new tires or automotive services; take advantage of our winter tire promotions to unlock big savings and tire rebates; and sign up for the Advantage Plus Program to save on tire upkeep.

To start your personalized winter tire consultation, get in touch with your local TIRECRAFT.


The Tire and Rubber Association of Canada (TRAC)’s 2020 Winter Tire Report.

Gregory, M. (2021). “Best Winter Tires for Canadian Winters.” Cansumer.